| Conservative dress is the norm for both men and women in British business culture where darker colours (black, dark blue, charcoal grey) and heavier fabrics (wool) predominate. No one wears a morning suit and bowler hat to work nowadays but the traditional pinstripe is still immensely popular.
In some ways, the British often appear indifferent to both style and fashion but there remains an almost snobbish awareness of ‘quality’. Thus, senior bankers, civil servants, lawyers and accountants are still likely to shop at smart outfitters in London's West End: bespoke suits from Savile Row (pure wool, double-breasted, two vents, four buttons on the cuff of which two are functional and the other two decorative), shirts from Jermyn Street (pure cotton, full-cut, double cuffs with links) with silk tie, and hand-made leather Oxford shoes.
Other occupations dress differently. For example, those in advertising or the media are prone to wearing something rather more flamboyant, though still stylish, from a leading designer. Middle management is more likely to be driven by cost than fabric or style and hence to shop in one of the High-Street chains. It will, however, still entail a subfusc suit for both men and women. Women may wear trousers (including trouser-suits). Neither sex should wear denim.
Some British firms have introduced the concept of ‘dress-down’ Friday with its code of ‘smart casual’ but it is not universal and it is better to err on the side of being over-dressed (you can always take off your jacket).
Learn more about British business dress code.
Get more information about how to schedule a business meeting, topics to avoid or to discuss, prosperous business entertaining or the British business etiquette.
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